Through sponsoring the High School Dance’s Lil Pom Camp (BHS Varsity Cheerleaders hosting a kid’s Pom Camp), OE will be put in front of audiences of ages ranging from the Super Cool Kids Club, to active patients, to the adults and/or guardians. We can also include a promo item to be put in their gift bags for the end of camp. Our OE name (in one color) will be on the Varsity Cheer shirts that are worn during the varsity performance and again throughout the year. This will bring OE brand awareness directly to our target audiences in the AU community.